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Persuasive Techniques

February 23, 2019 @ 8:00 am - 5:00 pm CST

Instructor: Katie Marie Zouhary

How do you sway customers to your point of view? How does your organization communicate a new vision within its halls and to its customers? And how do leaders galvanize others to take action, particularly during the most chaotic and anxious times? The answer, in each case, is persuasion.
Participants will examine their use of logic, emotion, and credibility. Workshop participants will learn to: (1) cut through the clutter for more effective messaging, (2) use stronger words for greater impact, (3) speak in public more effectively, and (4) deliver messages using personal appeals.

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Details

Date:
February 23, 2019
Time:
8:00 am - 5:00 pm CST